In this session I will go over how we implemented a customer loyalty program and cover the following topics:
- Data analysis: how we figured out we need need to work on retention
- Product design: finding the right balance between different customer groups
- Product safeguards: what not to forget to include if the feature proves to be unsuccessful
- Product dashboard: what metrics we tracked after release
June 9 @ 16:50
16:50 — 17:20 (30′)
Panoramic 1
Vytautas Butkus